ALAMO DRAFTHOUSE WILL GIVE AWAY 2 CLASSIC “TRON” ARCADE CABINET GAMES IN CELEBRATION OF “TRON: LEGACY”

Austin, TX---Tuesday, January 4, 2011---Attention all “Users,” Master Control Program Alamo Drafthouse has placed 2 classic Tron arcade cabinet games in the lobbies of the South Lamar and Lake Creek theater locations in honor of Tron: Legacy, in theaters now.  The games are set to “free play” and people can submit an entry form to win the Tron arcade game for their home.  The drawing will take place on or around January 17, 2011. 

The video game Tron was released by Bally Midway in 1982 and is considered one of the greatest film-to-game adaptations of all time.  The gameplay consists of four subgames including the famous light cycle duel.  The arcade cabinet also makes a cameo in the upcoming Tron: Legacy.  It has become a collector’s item, valued at over $1,500. 

About Alamo Drafthouse
The Alamo Drafthouse is a lifestyle entertainment brand with an acclaimed cinema-eatery, the largest genre film festival in the United Sates and an online collectible art store. Named "the best theater in America" by Entertainment Weekly, the Alamo Drafthouse Cinema has built a reputation as a movie lover's oasis not only by combining food and drink service with the movie-going experience, but also introducing unique programming and high-profile, star studded special events.  Alamo Drafthouse Founder & CEO, Tim League, created Fantastic Fest, a world renowned film festival dubbed "The Geek Telluride" by Variety.  Also regarded as the "Comic Con of film festivals" Fantastic Fest showcases eight days of offbeat cinema from independents, international filmmakers and major Hollywood Studios.  The Alamo Drafthouse's collectible art boutique, Mondo, offers breathtaking, original products featuring designs from world-famous artists based on licenses for popular TV and Movie properties including Star Wars, Star Trek & Universal Monsters.  The Alamo Drafthouse Cinema is expanding its brand in new and exciting ways, including the launch of Drafthouse Films, a new film distribution label and plans to extend its theaters and unique programming philosophy to additional markets across the United States.

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